Is your website not ranking very well online for some reason? Are you feeling frustrated by the lack of conversions that your website is generating for your business after you invested money to have it built? Having a website that doesn’t rank for one reason or another is an extremely common problem for many businesses and one that many businesses want to fix. Here are 3 tips from your local Eagan web designers on how to help your website rank well online so that it can do the job that is was built to do: Website Design Near Eagan MN
Address Any Technical Issues Your Website Has
The first thing you should always do when you notice that your website isn’t ranking very well–or at all–online is to troubleshoot and resolve any technical issues that your website may have. When a website has certain technical issues or it isn’t in compliance with Google’s latest algorithm updates, it can majorly impact its ability to rank well in users’ search engine results, and, in some cases, your website may be penalized by Google and other search engines and not rank at all online.
Some of the most common technical issues that may be preventing your website from ranking well online are: your website not being optimized for mobile or other devices; your website loading speeds being too slow; your website not having a sitemap or having a sitemap that isn’t being tracked and indexed by Google; your website experiencing errors; etc. For help with assessing your website and resolving any technical issues, feel free to contact your local website developers near Eagan MN at Portkey SEO Solutions today.
Make Sure Your Website Is Optimized
Another common reason why many companies’ websites don’t rank very well online has to do with the fact that their websites aren’t optimized for search engines. When you build a website, the content and pages on your website need to be optimized (SEO) so that search engines like Google can track and index your website and determine its rank online based on users’ search queries. However, if your website isn’t optimized, then your website may not be tracked or indexed by Google, or it won’t rank for the search terms that pertain to your business, resulting in potential customers and clients not being able to find your business online.
Have A Regular Content Creation & Content Sharing Strategy In Place
Lastly, it’s also extremely common for websites to not rank very well as well if they don’t have a regular content creation and content sharing strategy in place. Search engines like Google prefer websites that regularly generate fresh, current, and search engine optimized content, which is why it’s important to make sure that you are regularly writing and publishing new content on your website and making sure that that content is optimized for search engines.
Moreover, sharing the content on your website on various platforms, such as on social media or via email marketing campaigns can help to provide useful backlinks to your website and direct users to your website, which can also help to improve your website’s rank online. For more information on what types of content creation or content sharing strategies can help to improve your website’s rank online, feel free to contact us today.
We offer Website Design and SEO Services in the following cities in Minnesota:
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