SEO Services Bloomington Minnesota | Why are Backlinks So Important for SEO?

  • December 29, 2022
  • SEO
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SEO Services Bloomington Minnesota


SEO is a funny thing. You hear all about it, and the prospect of ranking higher in Google search results can seem like an insurmountable challenge. In reality, all it takes is good content and some quality backlinks from relevant websites — two things you probably already have if you’re writing blog posts for your website. So why are backlinks so important for SEO? Let’s break it down: SEO Services Bloomington Minnesota

Backlinks Are One of The Most Powerful SEO Ranking Factors

The fact is, backlinks are the most powerful SEO ranking factor.

While Google has become much better at identifying spammy links and will penalize sites that have too many low value backlinks from irrelevant websites, a strong link profile is still one of the strongest signals you can have in your favor.

It’s also important to remember that Google doesn’t just look at single links to decide whether or not your page deserves a high page rank. When it comes down to it, Google creates an aggregate score for each page based on all of its backlinks (including both anchor text and domain authority). This means that even if only one link points toward your site with “best widget ever” as its anchor text, you could end up getting high rankings because all of your other backlinks point toward pages with high DA and trust flow scores as well. Reach out to

Google’s Algorithm Assigns More Weight to Backlinks Than Any Other Factor

Backlinks are the most important factor in determining whether or not a website receives higher rankings on Google. This is because backlinks are one of the major ways that Google’s algorithm determines how relevant and useful a site is to a user’s search query.

Google’s algorithm is a complex system that takes into account many different factors when determining which websites should appear for each query, including things like:

  • age of domain (how long it has been around)
  • quantity and quality of content on the page
  • number of backlinks (links from other sites)

They Help Google Find Your Website. SEO Services Bloomington Minnesota

It’s no secret that backlinks are one of the most important factors in search engine optimization. In fact, a study by Moz found that backlinks have a correlation of 0.8 with search rankings, making them the number one ranking factor for SEO success—and there’s no sign of this changing anytime soon.

Google looks at a variety of things when it comes to determining which web pages should appear on top in its results pages: content quality and relevancy, internal linking structure (i.e., how related pages link to each other), site speed load times and more. However, backlinks are still considered one of the strongest signals to Google about whether or not your website is relevant enough for users to click on it over another similar site.

They Help Google Rank Your Website in Search Results

Backlinks are the most important ranking factor for SEO services Bloomington Minnesota. They can help you rank higher in search results and increase your website’s visibility online. Not only do backlinks help Google find your website, they also improve its reputation among other websites.

Google uses backlink data to determine which sites are reputable and authoritative, so having a good amount of them is important if you want to show up on page one when someone searches for something related to what your business sells or offers.

Backlinks also help you rank higher in local search results because Google uses them as a way to measure how well-known a business is within its area of operation. A large number of backlinks from high quality websites will indicate that yours has an established reputation in its community—so if you want customers coming through the door after searching on Google Maps or Yelp!, then focus on getting more meaningful links from reputable places like newspapers, magazines, universities and government agencies (like city councils).

Get Quality Backlinks From Relevant Websites, and You’ll Rank Higher in Google Search Results

Backlinks are a key aspect of your SEO strategy Bloomington Minnesota. They help Google identify the authority and relevance of your site and whether it’s worth ranking high on search results. The more relevant backlinks you have, the better your chances are at ranking highly in Google’s index. The most effective way to get these links is by creating high-quality content that others will want to link back to (and share).

It is important that you do not use automated tools or link building services, as they can be seen as spammy. This could lead to penalties from Google or other search engines like Bing and Yahoo!

Conclusion SEO Services Bloomington Minnesota

So, there you have it. Backlinks are a incredibly important part of SEO, and they’re a major component of Google’s algorithm. If you want to rank higher in search results, get backlinks from quality websites that are relevant to yours.

There are many ways to do this effectively:

  • contact the company directly if possible
  • find bloggers who cover similar topics and reach out them individually
  • write guest posts on other sites with links back at your own site

We hope this post has given you some insight into how these ranking factors work together so that now when we say “backlinks matter” – it makes sense why they do. If you are looking for SEO Services Bloomington Minnesota, contact Portkey SEO Solutions. We are your trusted SEO agency that will help increase your ranking on Google to help bring traffic to your website. We can help with all your Digital Marketing needs in Bloomington Minnesota.


At Portkey SEO Solutions, your local website design and SEO company, we offer the following services: Content Marketing StrategyWeb DesignWeb DevelopmenteCommerce Website DesignMobile MarketingWebsite SpeedupWebsite HostingDomain HostingEmail HostingDigital ConsultancySearch Engine Optimization (SEO)Local SEOOptimized Content WritingSocial Media MarketingEmail MarketingOff-Site SEODirectory ListingsGraphic & Logo Design Online Presence AnalysisSocial Media GraphicsCustom Brochures, and Custom-Made Business Cards.

We offer Website Design and SEO Services in the following cities in Minnesota:

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SEO Services Bloomington Minnesota

SEO Services Bloomington Minnesota

SEO Services Bloomington Minnesota

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