As a contractor, you might not care too much about the quality of your website or the way it looks. A website can be a great tool for small businesses to get a leg up on their competition. While having a website provides a space for people to find your information, an updated website can provide you with more website traffic, leads, and sales. Additionally, updated websites rank better on Google, especially when they run quickly. Here are 3 reasons to redo your outdated website: Web Design Lake Elmo MN

Your Website Isn’t Generating Leads

Do you check up on how your website is doing on Google Analytics? If not, you should begin. It’s important for the success of your website to know what pages are doing well and what pages aren’t. This can help you adjust the way you design your website, what content you publish, and what products and services to focus on. You will notice if your website is gaining leads or if the leads are dropping off by seeing who is contacting you through your website, who is finding you through Google, and what pages and content people are bouncing from. If your website isn’t generating new leads, it may be because people aren’t finding you on Google. This could be due to an outdated website as Google prioritizes websites that are optimized for mobile and that run quickly. Call Portkey SEO Solutions to talk to your local website developers in Lake Elmo MN about why your website may be causing you to lose out on leads.

You Want to Implement an SEO Strategy

Is your website optimized for the web? If it isn’t, then you are most likely losing out on the competition, or you are spending a lot of money on paid advertisements. Either way, implementing an SEO strategy on your website is a great reason to update your website altogether. You’ll find that optimizing your website will fair better for your business in the long-run by saving money on ads and helping people find your website organically for a long time, even if you take a break from doing it. However, SEO is best put into action when on certain platforms, specifically WordPress. Because Google and WordPress are coded in the same language, Google favors WordPress websites above other platforms. If you have a Wix website or are using a different platform, now is a great time to update your website on WordPress. Give your local website marketers in Lake Elmo MN, Portkey SEO Solutions, a call today to talk about what you’d like your website to look like in the future and what we can do to help you.

Your Website Isn’t Mobile-Responsive

A great reason to update your website is if it isn’t mobile-responsive. Many internet users and smartphone owners, which is a large portion of the population, use their phones to Google search. If your website isn’t optimized for mobile, your website will show up looking strange, confusing, and forcing the user to zoom in and out and search more than what is expected of an average website. This is a huge turnoff as the user generally knows they can find what they’re looking for at a website that’s easier to use. You’ll likely see a high rate of bouncing from your site if it isn’t optimized for the web, so you should consider updating it. Portkey SEO Solutions specializes in updating outdated websites, making them mobile-responsive, implement an SEO strategy, and more. Our local SEO services in Lake Elmo MN can update your website and help boost your leads and sales.

SEO Company in Lake Elmo MN | Portkey SEO Solutions

At Portkey SEO Solutions, your local website design and SEO company in Lake Elmo MN, we offer the following services: Content Marketing Strategy, Web Design, Web Development, eCommerce Website Design, Mobile Marketing, Website Speedup, Website Hosting, Domain Hosting, Email Hosting, Digital Consultancy, Search Engine Optimization (SEO), Local SEO, Optimized Content Writing, Social Media Marketing, Email Marketing, Conversion Rate Optimization, Off-Site SEO, Directory Listings, Graphic & Logo Design,  Online Presence Analysis, Reputation Management, Custom Promotional Products, Social Media Graphics, Custom Brochures, Custom-Made Business Cards, and Business Photography & Video Services.

Web Design Company Lake Elmo  MN | We offer Website Design and SEO Services in the following cities in Minnesota:

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