COVID-19 Online Marketing Tips & Tricks (Part 2)

Are you a local Minnesota business owner who’s looking for ways to help your business thrive during the age of COVID-19? While COVID-19 has certainly made it harder for businesses to get discovered by and connect with customers and clients, online marketing has become the primary way that businesses can do so. Here are some COVID-19 digital marketing strategies to consider doing so that your business can get found online and generate more conversions:
Create More Content For Your Website
When it comes to strategies that will help your business website rank well online, nothing beats having a regular content creation strategy. Google and other search engines love content and give high priority to websites that regularly create and publish fresh, relevant, and search engine optimized content. Content can anything from blog posts to videos to lists, guides, how-to tutorials, and more. For help with creating search engine optimized content so that your business can get found online, don’t hesitate to contact Portkey SEO Solutions today.
Invest In An Email Marketing Strategy
Another online marketing strategy that you may want to consider investing in for your business is email marketing. While email marketing won’t directly help your business rank well online, it’s a great way for you to do targeted marketing to prospective customers and clients and to encourage and facilitate conversions. Moreover, email marketing campaigns also provide useful external to your website and can help direct more traffic to your website, which can indirectly help your website rank better online and help to drive online conversions.
Focus On Local SEO
Lastly, since everyone is staying at home and not many people are traveling during this time, most people are sticking to going to local businesses and utilizing local services. This means that focusing on and prioritizing local SEO could make your business more likely to rank better online and to get found by customers and clients who live nearby. You can improve your business’s local SEO by optimizing and updating your Google My Business page, optimizing your website’s pages and posts with localized keyword phrases, investing in local online directories, and more.
If you’re interested in our web design services, SEO services, or other online marketing services, feel free to contact your local website designers in Plymouth MN at Portkey SEO Solutions today!
PORTKEY SEO SOLUTIONS
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At Portkey SEO Solutions, your local website design and SEO company in Plymouth MN, we offer the following services: Content Marketing Strategy, Web Design, Web Development, eCommerce Website Design, Mobile Marketing, Website Speedup, Website Hosting, Domain Hosting, Email Hosting, Digital Consultancy, Search Engine Optimization (SEO), Local SEO, Optimized Content Writing, Social Media Marketing, Email Marketing, Conversion Rate Optimization, Off-Site SEO, Directory Listings, Graphic & Logo Design, Online Presence Analysis, Reputation Management, Custom Promotional Products, Social Media Graphics, Custom Brochures, Custom-Made Business Cards, and Business Photography & Video Services.
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