Google Analytics allows you to track your website’s analytics and search-related information. Google Analytics is the most popular website analytics service in the world. It allows you to view in-depth and detailed data pertaining to your website’s traffic and the users who visit your website. Google Analytics easily integrates with, and works in conjunction with, other useful tools, such as Google Search Console and Google Adwords, making it a highly useful and versatile service to utilize if you’re looking to track and monitor your website traffic, traffic sources, conversions, and user-related information. Website Design Near Little Canada MN
Why You Should Use Google Analytics:
-It allows businesses to better understand the users (i.e., potential customers/clients) who visit their websites (i.e., where they’re from, etc.).
-It provides useful information that allows businesses to learn how they can improve their websites and online marketing strategies, e.g. targeting specific locations in the future where you are not getting much traffic from.
-It provides data visualization and presents data in a clear and intuitive manner which allows businesses to see and understand important information pertaining to their websites and presences online.
-It allows businesses to compare metrics and reports.
-It lets businesses see what’s working and what’s not.
-It tracks and reports information relating to online conversions (for eCommerce websites).
-It monitors the traffic your website gets from Google Ads.
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