Have you been wondering why your website just won’t rank very well online–or at all? There are various reasons behind why certain websites rank really well online and why others don’t, and it can be frustrating for businesses that invest in building a new website only to realize that it’s not able to rank very well online and can’t figure why. Here are 3 reasons why your website may not be ranking well and what you can do about it: Website Design Near Bloomington MN
Your Website Isn’t Optimized
Perhaps the most common reason why many websites that don’t rank online aren’t ranking is because they aren’t optimized for search engines. Search engine optimization (SEO) refers to a set of processes and strategies that help to make your website trackable and indexable by Google so that it will show up in users’ search results when they search for queries that relate to your business, products, and/or services. However, when your website isn’t optimized for search engines, then search engines may not track or index your website, and therefore your website will be unlikely to show up online when users are searching for terms that relate to your business. For help with optimizing your website, feel free to contact your local web design and SEO company near Bloomington MN, Portkey SEO Solutions, today.
Your Website Has Technical Issues
Another common reason why some websites don’t rank very well online has to do with there being certain technical issues with the website. While there are a host of different issues that could be wrong with a website that could be hindering its ability to rank well online, some of the most common technical issues that may be preventing your website from ranking high on Google include (but are not limited to): slow website loading speeds, your website not being optimized for mobile and other devices, your website not having a sitemap or having a sitemap that isn’t being tracked or indexed by Google, server error issues or other error-related problems, etc. For help with diagnosing and resolving any website issues, feel free to contact us.
Your Website Was Built On A Non-SEO Friendly Platform
Lastly, perhaps an unexpected reason behind why your website isn’t ranking well online may have to do with the platform that your website was built on. Many businesses are often unaware of the fact that not all website builders or content management systems are built equally, and the same is true for the websites that are built using those website building platforms as well. For businesses that want a website that has a high chance of ranking well online, WordPress is the recommended option since WordPress offers many plugins and systems that can help keep your website in compliance with Google’s algorithm updates and help to make your website more trackable and indexable by Google.
However, the same isn’t true for all website platforms. Websites built using easy-builders such as Wix, Weebly, and Squarespace oftentimes having a harder time being tracked and indexed by Google, and a harder time staying in compliance with Google’s algorithms, which negatively impacts their ability to rank online. If your business has a website that was built using an easy-builder, then you may want to consider building a new, SEO-friendly on WordPress instead.
We offer Website Design and SEO Services in the following cities in Minnesota:
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