Website Design Minneapolis MN | 4 Ways to Rank Your Website For Local SEO
Local SEOis similar to the general SEOexcept that it is specifically targeted towards a location(s). Local SEO helps your visibility in the market of the specified locations so that users can find you nearby and in “near me” searches. This is crucial as 76% of users who do a local search usually purchase the product or service the same day. You want to be on Google Maps so when someone searches for your products/services you sell, Google will have you appear in the top search results because you are nearby. Local SEO is imminently growing with users in search of things to buy or do in close proximity. Ranking your website for local SEOwill help boost your online visibility and increase customers and sales.
Website Design Minneapolis MN | Rank On The First Page of Google for Local SEO
Your website canrank on the first page of Google and in the “local pack” that is shown under the Google Maps in search results. These methods not only include tasks to your website, ranking your website for local SEO also requires other efforts.
Google My Business
Google My Business is an overview of your business listing when a user searches for it. Optimizing this snapshot of your business will enhance your local SEO. Google My Business shows a map of your location, hours, photos, and customer reviews. You want to make sure your business listing is informative and will reel users in. Be as detailed as you can in the description and include relevant keywords you want to appear in search results for. Google is always trying to improve their user experience so keep this business listing up to date and check on new features. Enable messaging on Google My Business so users can reach out to you easily. Recently, Google has enabled and is testing out the “Table Reservations” feature for restaurants.
Customer reviews are extremely essential in today’s marketing world. Users rely on other online reviews before purchasing products/services. Online reviews reputation is just as relevant as word-of-mouth. This is how influencers and bloggers became big stars in the marketing and advertisement of brands. Reach out to your customers through email to have them leave a review on Google. Get creative and send a card of appreciation or drop a small card reminder with your customers’ purchases for a review. You can even promote a discount for returning customers if they leave a review, but never pay anyone for it. It’sblack-hat SEO and it’s shady on your business part. Earn good customer reviews and a good amount of them because a low volume can hurt your local SEO ranking.
If you’re not already doing so, you need a mobile-friendly website. This helps users on mobile search easily navigate and view your mobile website. Users use mobile search frequently to do local searches as they are most likely on the go and searching for nearby places. That doesn’t mean they won’t do their research on your business first. A mobile-friendly websitewill boost your local SEO rankingbecause Google sees it as “mobile-driven”. Google is also implementing Mobile First, where their search engine crawls go through your mobile website firstbefore your desktop view. That goes to show how dominantly mobile is becoming.
Schema markups can be complicated in its own. However, schema markups make it possible to highlight certain content on your website for Google to add to your search results. Schema markups are structured data that you can specify your business information, customer ratings, and many other attributes. Google Search Console makes this easy with their Data Highlighter Tool in which you can just point and click the data you want to be highlighted for Google. There are also schema markup plugins you can use for your website as well.
Website Design Minneapolis MN | Portkey SEO Solutions
Website Design Minneapolis MN | Call us today at 651.500.6289!
Portkey SEO provides search engine optimization through tactical website analysis and online marketing services. The primary purpose of our services is to provide our clients with more business. You might know that your product or service is the best. We will help make sure everyone else knows that as well. That is what we do! We achieve this by keeping our clients up-to-date and involved in the optimization process of their business website by providing weekly reports and 24/7 availability to take any questions or concerns. Web Design and SEO Services we provide include increasing website traffic, improving keyword efficacy, monthly optimized blog posts, external links and backlinks, management of all social media outlets, website design and development, and overall increased website ranking. We love our customers and strive to achieve and maintain the results we promised! Call us at 651.500.6289 for more information from your local Minnesota Online Marketer in Minneapolis, MN!
Website Design Minneapolis MN | We offer all our Website Design and SEO Services in the following cities in Minnesota:
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