During this uncertain time when lots of services are becoming digital, it can be hard to move your business completely online. It can feel as though in-person marketing tactics no longer apply, and you might be wondering about the best way to advertise your business. Here are three online marketing tips that you can try for your website: website design in Minneapolis Minnesota
Add Alt Text to Your Graphics
A great way to advertise your company is with social media graphics in Minneapolis MN. Graphics are a great advertising strategy because while potential customers may not want to read passages about your company and its services, an image or graphic can be flashy and exciting – encouraging customers to click and to learn more about your products or services. Your SEO company in Minneapolis MN can add alternative text with commonly searched keywords to these graphics. Browsers on the web cannot see this text, but when they search for certain keywords relating to your business, your graphic will pull up. When customers click, they will be directed to your website.
Unique URLs and Titles for All Web Pages
Another important strategy is to ensure that all of the pages on your website have unique titles and URLs. Different titles for each of your web page help make sure that browsers do not get confused when searching for a certain page on your site. They also help separate your content into clear categories. By having your website designers in Minneapolis MN create unique but simple URLs for each of these web pages, it also makes your website easier for browsers to understand. Additionally, Google will rank your website based on how easy your URL is to read, so having a simpler URL can help your website show up for more potential customers.
Optimize for Mobile
When you take your business online, it comes with a new set of challenges. For one, not everyone has access to a computer. And, many people choose to browse the web on their phone, even if they have access to one. For this reason, when you invest in web design in Minneapolis MN, you should make sure to optimize the content on your site for mobile. This way, your website and brand can reach the largest audience. For help designing a mobile website, contact the team at Portkey SEO Solutions today.
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Portkey SEO Solutions website design in Minneapolis Minnesota
We offer Website Design and SEO Services in the following cities in Minnesota: website design in Minneapolis Minnesota
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