If you own a small business, there are many ways your business can benefit from SEO. And why not? Unlike ads, which disappear once you stop paying for them, SEO is a long-term marketing solution that will continue to benefit a business’s website for a long time; SEO is customer-centric as it targets users who are interested in products, services, and businesses like yours; and, last but not the least, SEO increases traffic to your website more than pay-per-click advertisements. To help you get started, here are 3 SEO strategies that can help your business grow exponentially. Web Design St Paul Park MN
Writing Content That Is Google’s BFF
One of the best SEO strategies that will help your business rank on the first page of Google and other search engines is optimized content writing. Optimized blogging is a common, and arguably one of the most effective, SEO practices. There are many benefits to doing optimized content writing for your website. Firstly, SEO content, if done right, provides the perfect amount of information that would attract the readers not just to read all the content, but also invite them to explore other pages on your website, such as your service pages and contact page. Secondly, it is one of the most affordable internet marketing strategies, that has a high return on investment. Thirdly, SEO content is exclusive and original and that’s what search engines like Google prefer. For help with doing optimized content writing for your website, visit Portkey SEO Solutions, your local digital marketing agency in St Paul Park MN.
The next strategy is social media marketing. Good customer service is vital for small companies because it helps to build a loyal customer base that can improve your online presence. Additionally, companies have the opportunity to modify their products based on feedback that they can freely get on social media. Also, unlike awkward phone calls, online customer service is quick and to-the-point. Most importantly, however, is the fact that if certain social media content containing links that direct users to your website spread fast on social media, your website then starts conveying positive search signals to Google; this results in better search engine ranks and your website getting more SERP space. For help with managing your business’s social media accounts, feel free to contact Portkey SEO Solutions, the best SEO company in St Paul Park MN.
Good Old Emailing
Another important strategy that works in sync with SEO is email marketing. 91% of US adults prefer to receive promotions via emails from companies they have engaged with. Email marketing is highly customizable as it provides the ability to organize customers into lists and then send targeted content and promotions to the contacts in those lists based on their interests, past purchases, locations, and more. This can allow for much higher conversion rates as a business is only targeting those who already have an interest in their brand.
In conclusion, these 3 SEO techniques can help your business by making its website rank better online and streamlining customer outreach. They are effective low cost solutions that can generate more traffic to your website and boost your business’s online conversion rates. To learn more about any of the SEO services we offer, don’t hesitate tocontact us today.
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We offer Website Design and SEO Services in the following cities in Minnesota: Web Design St Paul Park MN
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