Web Design Moose Lake MN | Why Is Mobile Optimization So Important? (Part 1)

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Web Design Moose Lake MN

It’s important for small businesses to have a website that shows up optimally on any device. Mobile optimization is the process of making adjustments to the content on a website that helps to ensure that people using the website can access it whenever and wherever. If your website hasn’t been updated in quite a while, likely, it isn’t showing up optimally on mobile devices. Here are 3 reasons why mobile optimization is so important for modern small businesses: Web Design Moose Lake MN

Enhanced User Experience

User experience (also UX) is the overall experience a user has on a website. It encompasses every aspect that the user engages with on the website. UX design focuses on the needs of the user while interacting with all areas of the website. An outdated website will generally be very basic and, compared to websites today, will not meet the wide scope of needs that users have when visiting an e-commerce website. Especially for small business owners, investing in eCommerce web design is a great way to ensure your website fosters a positive user experience. Users exploring a small business website want to see that the website is modern and has an attractive and engaging website design. What’s more, is users are constantly searching with mobile devices, and a positive user experience on a mobile device is essential for people on the go. Web designers near Moose Lake help ensure that websites are properly optimized to show up on mobile devices to foster a positive user experience.

Multi-Device Compatibility

Websites that have been optimized for mobile will be responsive throughout a wide variety of devices. People have busy lives, and each individual has unique circumstances surrounding their internet usage and capabilities. Some people find it easiest to search on a desktop or laptop and use a keyboard to enter in queries and engage with a website. Other times, using a tablet or mobile device without a keyboard is the user’s best or most efficient option. Whatever device is being used, eCommerce website design needs to encompass web design components that make it easy, intuitive, and efficient for smooth site navigation. This also makes it seamless to share the business website to different devices, browsers, and different users.

SEO Friendly

Search engine optimization, or SEO, helps websites rank high on search engines like Google. If your website doesn’t have an SEO strategy, it’s difficult for your website to be found in relevant searches for your products and/or services. Small business websites usually have significant competition when it comes to ranking on the first page of Google. Organic SEO is a long-term strategy that helps websites get found, but without mobile optimization, it’s incredibly challenging to rank high on search engines. Search engines use advanced algorithms to determine which websites are relevant to a query. If a website isn’t formatted properly and optimized for mobile, it likely isn’t ranking very well on search engines. If users do find the website and it isn’t optimized for mobile, it will frustrate users and people will usually click back to the search engine results page. This in turn negatively impacts your SEO score, so having a website that’s optimized for mobile is imperative.

If your small business website could use an upgrade, contact us today at Portkey SEO Solutions. Our web designers can help your website become mobile-friendly and offer SEO and web design services that will set you apart from your competition. Contact us to learn more about how we can benefit your website!

If you’re interested in our web design servicesSEO services, or other online marketing services, feel free to contact your local website designers in Moose Lake MN at Portkey SEO Solutions today!


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eCommerce Web Design Minneapolis MN

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About Us: | Web Design Moose Lake MN

Portkey SEO Solutions is a woman-owned and minority-owned digital marketing agency based in Minnesota. At Portkey SEO Solutions, your local website design and SEO company near Moose Lake MN, we offer the following services: Content Marketing StrategyWeb DesignWeb DevelopmenteCommerce Website DesignMobile MarketingWebsite SpeedupWebsite HostingDomain HostingEmail HostingDigital ConsultancySearch Engine Optimization (SEO)Local SEOOptimized Content WritingSocial Media MarketingEmail MarketingConversion Rate OptimizationOff-Site SEODirectory ListingsGraphic & Logo Design Online Presence AnalysisReputation ManagementCustom Promotional ProductsSocial Media GraphicsCustom BrochuresCustom-Made Business Cards, and Business Photography & Video Services.

Industries We Serve:

Here at Portkey SEO Solutions, we are proud to serve a wide variety of different industries, including (but not limited to): Construction, Trades, Real Estate, Dental, Medical, Contractors, HVAC, Plumbing, Roofing, Home Remodeling/Renovation, Fitness/Personal Training, Insulation, Manufacturing/Industrial, Automotive, eCommerce, etc.

We offer website design and SEO services in cities throughout Minnesota and Wisconsin, including:

Minneapolis | Roseville St Paul | South St Paul | North St Paul | Coon Rapids | Brooklyn Park | Minnetonka | Edina | Woodbury | Lakeville | Eden Prairie | Fridley |  Maplewood |  Shoreview | Arden Hills |  Mounds View | Maple Grove | Shakopee | Chanhassen | Plymouth | Golden Valley | Victoria | Champlin | Chaska | Prior Lake | Savage | Hopkins | Andover | St Louis Park | New Brighton | Apple Valley | Burnsville | Ramsey | Anoka | Crystal | Ham Lake | Bloomington | Blaine | New Hope | Richfield | Spring Lake Park | Columbia Heights | Brooklyn Center | Eagan | Little Canada | Mendota Heights | Oakdale | Vadnais Heights | White Bear Lake | Stillwater | Centerville | Falcon Heights | Forest Lake | Gem Lake | Hugo | Lino Lakes |  Lauderdale | Mahtomedi | North Oaks | Hudson | Lake Elmo | Grant | Bayport | Newport | Pine Springs | Inver Grove Heights |  Rosemount | Orono | St Anthony | Circle Pines | Lexington | Inver Grove Heights | Osseo | Ham Lake | East Bethel | Wayzata | Rosemount | Constance | Rogers | Dellwood | Corcoran | Crystal | Medicine Lake | Falcon Heights | Hopkins | Hastings | Mendota | Mendota Heights | Sunfish Lake | Apple Valley | Cottage Grove | White Bear Township | St Paul Park | Newport | Pine Springs | Grant | Willernie | Birchwood Village | Mission Creek | Hinckley | Friesland | Sandstone | Cambridge | Isanti | Bethel | East Bethel | Pine City | Rush City | Rock Creek | West Rock | Greely | Rush Point | Harris | Stark | North Branch | Stacy | Lindstrom | Chisago City | Wyoming | Columbus | Scandia | St Francis | Brainerd | Elk River | Princeton | Excelsior | Mankato | St Cloud | Willmar | Albert Lee | Alexandria | Moose Lake | Mora | Cambridge | Rochester | Red Wing | Owatonna | Taylors Falls | North Wood | Prescott | St Croix Falls | Somerset | New Richmond | River Falls

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Web Design Moose Lake MN

Web Design Moose Lake MN

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