#1 Optimize your content for local dental keywords
Keyword research may seem tricky but it is as simple as entering search queries into Google’s search bar. Those search results can automatically kick off your keyword research and content optimization strategy.
Consider user intent when looking for keywords you want your content to rank for. Are patients in Chanhassen looking for information about tooth extractions, or do they want to contact you?
Once you determine the user intent for keywords, start writing relevant, valuable, and informative content.
Do not only focus on general short-tail keywords such as “dentist” or “tooth extractions” but optimize your content for long-tail local keywords such as “dental sealants price in Chanhassen”.
#2 Create your Google Business Profile page
Google Business Profile page puts your local business on Google’s radar. This way, your dental practice shows up on both Google Maps and Google Search; however, make sure you put an accurate and up-to-date NAP (name, address, and phone).
Also, include your business information on various web directories such as YELP or American Dental Association (ADA) to increase your credibility and visibility on Google search engine results.
#3 Improve your user experience
A good user experience is key to the success of your local SEO for dentists. You can improve your user experience by creating relevant content and helpful frequently asked questions (FAQs).
Here are a few other ways you can improve the user experience:
Get into blogging
Use social media sites such as Facebook, Instagram, and LinkedIn
Create separate pages for each dental service
Create a unique URL, meta description, and title tag for every page
Target local keywords such as “good dental services in Chanhassen”
Add engaging photos, videos, and graphics
Speed up the load time
Streamline website navigation
#4 Track the success of your local SEO strategy
Local SEO for dentists is competitive, so it may take some time to show effective results. That is also why you need to track the traffic, rankings, and conversions regularly.
At Portkey SEO Solutions, we are dental SEO professionals in Chanhassen. Our local SEO experts tell you how exactly local SEO for dentists in Chanhassen can help you improve your return on investment (ROI). We have a wide range of tools to help you improve your local SEO strategy, as well. Contact us for more information now!
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