SEO in Maplewood Minnesota | Highly Effective SEO Strategies (Part 2)

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SEO in Maplewood Minnesota

With the vast majority of people using the internet to search for the products and/or services they need, it’s crucial for small and local businesses to have a strong online presence. Search engine optimization is a great way to boost your visibility on search engines and increase organic web traffic. Part 1 of this blog series noted that a quality content marketing strategy, off-site SEO, and a beautiful website design are all important aspects of the success of business websites. Here are 3 more key ways to help foster online success: SEO in Maplewood Minnesota

Optimized Content Writing

Optimized content writing is aimed to help your business website rank on the first page of search engines like Google, boosting your online presence in relevant search queries from your target audience. Content writing in the form of blogs or landing pages gives users ample opportunities to discover your content, products, and/or services, and thus your business website. Relevant, quality content is crucial when it comes to content creation; search engines crawl web pages and can easily weed out content that isn’t serving users well or that appears spammy. Having a quality and relevant content writing strategy is important to help your website rank high on search engines. Your local digital marketing agency creates optimized, bespoke content that will benefit both your website and your consumers.


Backlinks are a great strategy to utilize to help your website’s success and visibility. Backlinks are links from one website to another, which boosts a website’s credibility & authority. One of the most powerful and impactful SEO strategies, backlinks benefit your website by promoting your website and increasing its presence throughout other corners of the internet. Search engines pick up on this and determine that your website is relevant, important, and trustworthy. Moreover, this sends the same message to users. Backlinks are a great way to promote your website in places where users are already searching. If you want to learn more about backlinks and how they can benefit your website, contact your local online marketing company.

Local SEO

Local SEO is an especially exceptional search engine optimization strategy that promotes local businesses in relevant searches and geographical locations. Combining optimized content, strategic keywords, and relevant locations, local SEO drives your website to the top of local listings to boost your visibility. Another great benefit of local SEO is that it helps your website rank high on various devices; properly optimized content will show up in desktop searches, mobile searches, and more to ensure your website is getting found whether people are searching at home or on the go. If you are a business serving your local community, investing in SEO is also investing in your business.

Are you ready to boost the online success of your business? Portkey SEO Solutions, your local digital marketing company in Maplewood, offers several renowned online marketing services that can benefit your business. Contact us to learn more about how we can help your business website thrive!

SEO in Maplewood Minnesota

SEO in Maplewood Minnesota

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