SEO Companies Bloomington MN | 3 Ways Blogging Helps Improve SEO

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SEO Companies Bloomington MN

There are many ways you can improve your SEO ranking, such as creating a sitemap, mobile-optimizing your site, and improving the navigation and user experience. Another popular tool to boost your SEO ranking is blogging. No matter what your website is used for, adding a blog and continuously posting content is a great way to boost your small business. Here are 3 ways blogging helps improve SEO: SEO Companies Bloomington MN

SEO Companies Bloomington MN | Blogging Boosts Internal & External Links

The whole point of SEO is to boost your ranking in search engines. There are many factors that play into whether your website and content are optimized. However, for small businesses, it’s more difficult to rank on the first page of Google because your site often has a lower domain authority (a factor used in determining how well to rank a website). If you’re looking to use blogging as a means of improving SEO, adding internal links (links to other pages on your website) can help. This is because crawlers will see the links and crawl to those pages, indexing them for later. Blogging is also helpful for increasing external links (links from other sites back to yours) because there is more content for people to reference and link back to. If the websites linking back to your site have higher domain authority, it can help pull your domain authority up, increasing your SEO ranking. For any needed help, feel free to call your local content marketing agency in Bloomington MN, Portkey SEO Solutions, today.

SEO Companies Bloomington MN | Blogging Helps Google Play Matchmaker

Blogging provides useful information, but blogging especially helps people looking for your products and services to find this information along with your business. For this to work, you’ll need to utilize long-tail keywords that are relevant to your business and your website. If your business is creating valuable, relevant, and engaging content, and has a handle on the technicalities of SEO for blog posts, it greatly increases your chances of people finding your company organically. Being found organically is a great perk for small businesses because it’s free, as opposed to paid advertisements. If you have questions about what long-tail keywords are and how to use them, contact Portkey SEO Solutions, the best digital marketing services in Bloomington MN, today.

SEO Companies Bloomington MN | Blogging Increases Dwell Time

As explained above, when your business is producing valuable, relevant, and engaging content, people who are looking for that information are more likely to find it (given that you’ve already been optimizing your content). Additionally, when the content is well done, you can bet the dwell time on your website will increase. If you’re unfamiliar, dwell time is the amount of time a person spends on your website looking at different pages. The three characteristics listed are important for increasing dwell time. Your business’s content should be valuable, something that your potential customers would find helpful to them. Relevant content is important because you don’t want to stray off-brand, otherwise, you may be missing your target audience. The blog posts should be engaging; they should make visitors on your site want to continue reading and then read more. If you’re wondering how you can improve your business’s online presence, contact the best website designers in Bloomington MN at Portkey SEO Solutions, today.

SEO Company Bloomington MN | Portkey SEO Solutions

At Portkey SEO Solutions, your local website design and SEO company in Bloomington MN, we offer the following services: Content Marketing StrategyWeb DesignWeb DevelopmentMobile MarketingWebsite SpeedupWebsite HostingDomain HostingEmail HostingDigital ConsultancySearch Engine Optimization (SEO)Local SEOOptimized Content WritingSocial Media MarketingEmail MarketingPay Per Click (PPC) ManagementConversion Rate OptimizationOff-Site SEODirectory ListingsGraphic & Logo Design Online Presence AnalysisReputation ManagementCustom Promotional ProductsSocial Media GraphicsCustom Brochures, and Custom-Made Business Cards.

Website Designers Bloomington MN | Call Us Today At 651.500.6289!

Portkey SEO provides search engine optimization through tactical website analysis and online marketing services. The primary purpose of our services is to provide our clients with more business. You might know that your product or service is the best. We will help make sure everyone else knows that as well. That is what we do! We achieve this by keeping our clients up-to-date and involved in the optimization process of their business website by providing weekly reports and 24/7 availability to take any questions or concerns. Social Media Management and SEO Services we provide include increasing website traffic, improving keyword efficacy, monthly optimized blog posts, external links and backlinks, management of all social media outlets, website design and development, and overall increased website ranking. We love our customers and strive to achieve and maintain the results we promised! Call us at 651.500.6289 for more information from your local online marketing agency in Bloomington MN!

Web Design Company Bloomington MN | We offer Website Design and SEO Services in the following cities in Minnesota:

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