With the easy access of information through technology and the growth in mobile, we’ve become more and more demanding of things to be instant. The growth of mobile has changed the way people shop; leading to less emphasis on brands and more on proximity and convenience. That’s why statistics show that ‘near me’ and ‘nearby’ searches have grown more than 200% in the last 2 years. It is a trend Google suggests people look out for as it will continue to grow. As searches have become more local, your business needs to show up in those ‘near me’ searches and in different positions that people will possibly use to search.
Local SEO Company Roseville MN | Ranking For Local Searches
Google Map Listing
Claim your business on Google Maps with accurate information on your business such as: address, hours of operation, services offered, and your website. This makes it easy for users to locate you and your services in a flash and gives them the option to visit your site. Google will also see you as a valid business, therefore ranking you higher for those local searches.
Make sure you add a Google Map to your site as well. If you don’t have a website, you are making a huge mistake as it gives your business credibility, positive ranking, and users judge a business by their website before making a decision. You are also missing out on a large group of consumers, the mobile users.
As said with the growth of mobile, mobile-friendly websites are crucial with everything further moving and developing towards mobile. If your site was not created to be a responsive website, it may not be mobile-friendly. Responsive websites are scaled to the different viewing mediums of screens. From desktop to tablet to mobile, a website should be scaled to each respectable view so user experience is enjoyable. Without responsive scaling, users would have a harder time navigating your site on mobile and images/media can be too large. Google is also pushing positive ranking for websites that aremobile-friendly.
Reviews are essential for businesses, especially for ‘near me’ searches. Although branding may not be as important, others’ opinions on the business are essential for users seeking places nearby. Location-specific profile listings such as Yelp and Foursquare are popular in finding local places and reviews before users decide to shop there. This helps your business visibility in local search results. High star ratings will boost a higher ranking, creating higher exposure on Google.
Local SEO Company Roseville MN | Increase Visibility in ‘Nearby’ Searches
Having a high ranking on the first pages of Google definitely helps. But it can depend on the keyword searches you rank for. By diminishing the niche and targeting a specific location, you can rank higher in local search results. As ‘near me’ and ‘nearby’ searches progress, it is crucial to appear in those results. This will increase your visibility and exposure to the users who are seeking services as your own. Making use of Google Maps, a mobile-friendly website, and generating good reviews will give you higher ranking against competitors, especially when used with other SEO tactics.
Local SEO Company Roseville MN | Portkey SEO Solutions
Local SEO Company Roseville MN | Call us today at 651.500.6289!
Portkey SEO provides search engine optimization through tactical website analysis and online marketing services. The primary purpose of our services is to provide our clients with more business. You might know that your product or service is the best. We will help make sure everyone else knows that as well. That is what we do! We achieve this by keeping our clients up-to-date and involved in the optimization process of their business website by providing weekly reports and 24/7 availability to take any questions or concerns. Social Media Management and SEO Services we provide include increasing website traffic, improving keyword efficacy, monthly optimized blog posts, external links and backlinks, management of all social media outlets, website design and development, and overall increased website ranking. We love our customers and strive to achieve and maintain the results we promised! Call us at 651.500.6289 for more information from your local Minnesota Online Marketer in Roseville, MN!
Local SEO Company Roseville MN | We offer all our Website Design and SEO Services in the following cities in Minnesota:
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